The Author - Donald Averitt, CFE
Donald Averitt, CFE is a 25-year franchise veteran. As Vice President of Franchise Development for some of the largest international franchise brands, he has sold hundreds of franchises (and interviewed thousands of frustrated prospective franchise owners who didn’t know what questions to ask). He has also worked in his family-owned franchise business, experiencing “both sides” of the franchise world. He is a Certified Franchise Executive (CFE), a designation awarded by the Institute of Certified Franchise Executives, an educational division of The International Franchise Association (IFA).He has also helped independent businesses convert to a franchise. He is a speaker on the subject of Franchising. He lives in Henderson, Nevada with his wife and is presently promoting his new book, "FRANCHISE VALIDATOR - Questions You Should Ask to Avoid Financial Ruin".